WhatsApp template: checking in with a quiet buyer
Thirty days after the last exchange, once.
A marketing template, sent thirty days after the last exchange, once. Usually sent outside the 24-hour window, so it is charged: ₹0.8631 per message in India, before GST.
The template
Hi {{1}}, when we last spoke you were looking at a {{2}} in {{3}}. Still looking? If the brief has changed, tell me what it is now and I will send options that fit. Reply STOP to stop hearing from me.Variables
{{1}}— Lead name{{2}}— Configuration{{3}}— Locality
Filled in
Hi Rohan, when we last spoke you were looking at a 2 BHK in Whitefield. Still looking? If the brief has changed, tell me what it is now and I will send options that fit. Reply STOP to stop hearing from me.
When to send it, and what gets it rejected
Once. A lead who replies "bought elsewhere" is marked lost so nobody messages them again; one who does not reply is the same.
Submitting it to Meta
Create it in WhatsApp Manager (or through your tool) with the category Marketing, paste the body with the {{n}} variables, and give each variable a sample value from the example above — Meta’s review reads the samples. Approval usually takes minutes to a few hours. If it comes back re-categorised as marketing, a line in the body reads as promotional; remove it rather than argue.
What it costs to send
In India, Meta charges ₹0.8631 per delivered message for a marketing template, plus 18% GST, when it is sent outside the customer’s 24-hour window. Marketing templates are charged inside the window too, and need marketing consent. The pricing guide has the full rate card; Linkubit adds nothing to it.
Send it without typing it
In Linkubit this template is a step the assistant sends on its own when the moment arrives — the enquiry lands, the visit is booked, the shipment moves — with the variables filled from the record. Start free and connect your number.
Questions about this template
Is "Check-in" a utility or a marketing template?
Marketing. It is promotional, so it may only go to a person who opted in to marketing messages, and it is charged wherever it is sent.
What does it cost to send "Check-in" in India?
₹0.8631 per delivered message before 18% GST, on Meta's published rate as read on 18 September 2026. It is usually sent outside the window, so it is charged from the first message. Meta bills your own account; nothing is added.
Can I change the wording of "Check-in"?
Yes. Keep the variables in order and none at the start or end of the body, keep the category honest — no offer, discount or "limited time" line in a utility message — and resubmit; the previous version keeps working until the new one is approved. The template checker tests a draft before you submit it.
More templates for residential real estate
- Enquiry received — A buyer or tenant enquires from a portal, an ad or a hoarding.
- Shortlist — Configuration, budget and locality are known and the shortlist is ready.
- Visit booked — A visit slot has been confirmed by a person.
- Loan documents — The buyer has chosen a unit and the bank needs papers.
- Booking received — The token or booking amount has landed.
- Instalment due — A construction-linked instalment is due in five days.
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