Linkubit
Use caseLead qualification

Lead qualification on WhatsApp, done by an AI before your team sees it

Half of the enquiries a business gets on WhatsApp are not for it, and finding out costs a rep the same twenty minutes as a good one. Linkubit asks the qualifying questions in the first minute — the ones you define — writes the answers onto the lead, scores it, and hands your team a brief rather than a "hi, price?".

In short

Linkubit answers an enquiry on WhatsApp, email or Instagram within a minute, asks the qualifying questions you configured — one or two at a time, in the customer's language — records the answers as fields on the lead, scores it, and escalates to a person when a rule says so. Nothing is quoted before the fields a rule requires are known.

What it asks for

  • What they want, in their words
  • Budget or range, with 'not sure' as an answer
  • When they need it
  • Where they are — city, pin code, delivery area
  • Who decides, and whether they are the one asking
  • How they found you

None of this is hardcoded. It is a schema you edit, which is why a completely different business runs on the same system.

The questions are yours

A schema you edit, not a script somebody wrote

Each field is a column on the lead — type, options, whether it is required. The assistant asks for what is missing and never asks twice. A freight forwarder and a coaching centre run on the same product with different fields.

  • Fields fill in as the customer answers
  • A tenant's own field wins over anything the product infers

Freight forwarder

LaneNhava Sheva → Jebel AliModeFCLVolume24 TEU/moIncoterm

Property consultancy

RequirementOfficeMicro-marketWhitefieldCarpet area12,000 sq ftBudget
One schema definition drives extraction, the agent's questions, the admin forms and the filters.

Some enquiries go straight to a person

Escalation is a rule, and it fires before a reply exists

A named topic, a keyword, a value above a threshold, an angry message — any of them hands the conversation to a human with the whole thread and the fields captured so far. The person picks up mid-conversation, not from scratch.

  • The assistant stops the moment the rule fires
  • The handover note is internal; the customer sees one voice
Meera KulkarniWAWhatsApp
Human
We run that lane weekly. Roughly how many containers a month are you moving?

Sales Agent

Around 24 TEU, starting next month

Internal note · good running volume, taking this one — Rohan

Rohan here from pricing — USD 780 all-in per 40'HC, weekly direct. Can hold it 14 days.

Rohan · took over

Agent paused. It resumes only when Rohan hands the conversation back.

The rule that holds

No quote, brochure or slot before the required fields are known

You mark which fields are required before the assistant may quote, shortlist or book. The block is a rule enforced in code: the tool is unavailable to the model until the fields exist on the record, so a persuasive customer cannot talk it past the check.

Anything else goes to a person

A topic you named, a value above a threshold, a customer who asks for a human, or a question the assistant cannot answer from what you gave it — the conversation is handed over before a reply is written, with the whole thread and every field captured so far.

From "hi, price?" to a lead a rep wants

What an enquiry looks like when the first minute is handled — the greeting, the questions, the record, the score and the handover.

  1. Answered inside a minute, on the channel it arrived

    WhatsApp, email, Instagram DM or Messenger — one inbox, one contact, one thread. The reply names the business, answers the actual question if it can, and asks the first qualifying question.

  2. One or two questions at a time

    Not a form. The assistant asks in the customer's language, accepts a voice note, understands "around two lakh" as a budget and "next month" as a date, and writes both onto the lead.

  3. The record fills in as they talk

    Every answer becomes a field a scoring rule can read. Budget above a threshold, a city you serve, a timeline inside a quarter — each adds to the score you configured.

  4. The rule decides what happens next

    Qualified: the assistant continues to a quote, a shortlist or a slot. Needs a person: it hands over with the fields captured and a note. Not for you: it says so politely and records why.

  5. Your team opens a brief, not a chat

    The lead sits on the pipeline with its fields, its score and the thread. A rep reads thirty seconds of record instead of ten minutes of messages, and answers the one thing the assistant could not.

The templates it sends

4 WhatsApp message templates from the industry packs that carry this use case, each written the way Meta's review reads it. Open one for its variables, a filled example and what gets it rejected.

The templates it sends
TemplateCategoryWhen it goes out
Missing details to quoteUtilityThe enquiry cannot be priced — no volume, no commodity, no Incoterm.
Enquiry receivedUtilityA buyer or tenant enquires from a portal, an ad or a hoarding.
Enquiry receivedUtilityA student or parent enquires about a course.
Enquiry receivedUtilityA buyer enquires about a model from an ad, a portal or a walk-in form.

Each template opens on its own page with the variables, a filled example and what Meta’s review objects to. Utility and authentication templates cost ₹0.115 a message in India, marketing ₹0.8631 — the pricing guide has the rest.

Questions people ask

Can I decide which questions it asks?

Yes — they are fields on the lead, with a type, options and a required flag, edited on the dashboard. The assistant asks for whatever is missing. There is no script to maintain.

What if the customer refuses to give a budget?

'Not sure' is a valid answer to any field you allow it on, and the assistant moves on. A field you mark required blocks the quote until it is known, and the assistant explains why it is asking.

How does it know when to hand over to a person?

Rules: a topic you named, a keyword, a value above a threshold, a customer who asks for a human, or a message the assistant cannot answer from what you gave it. The rule fires before a reply is written, and the person sees the whole thread.

Does it work on email and Instagram as well as WhatsApp?

The same fields, rules and scoring apply on every channel. A person who emailed and then messaged on WhatsApp is one contact and one lead, not two.

Is this for your own use, or an investment? And roughly what budget are you working with?Agent
Own use. Around 90 lakh, ready to move.
Lead · Meera Krishnan
Qualified
Budget ₹90L
End use
Ready to move
Score 84
Guide · 6 min · Updated 19 September 2026Qualifying leads on WhatsApp: the four to six questions, the order to ask them, and where the answers have to goWhy quote after the brief, not before. The questions by industry — freight, property, coaching, clinics, D2C, travel — how to ask them two at a time in the customer's language, and why the answers belong on a record rather than in the chat.
This is the third time the delivery has been late. I want a refund.
Handed to Priya · refund requestagent paused
Hi, this is Priya. I’m sorry — that’s on us. I’ve refunded ₹1,299 to your UPI and added a note for the next order.Priya · human
Guide · 5 min · Updated 19 September 2026When an AI should hand a WhatsApp conversation to a human: the triggers, the handover that works, and what not to hand overHand over on a rule — a topic, a value, a missing capability, sentiment, a flood — before the reply, not after a wrong one. What the person needs to see, why the agent stays silent until handed back, and the ten percent that should be a person's.
0:41
Saw your 2BHK ad in Whitefield. Price?
₹82 lakh, ready to move. Are you looking to buy in the next three months, or later?Agent
Next month. Can we see it Saturday?
Replied in 41 seconds · site visit booked · lead qualified
Guide · 6 min · Updated 18 September 2026Speed to lead on WhatsApp: why the first minute decides the sale, and how to reply in it every timeA property or freight enquiry answered in a minute is a conversation; one answered in the morning is a lead someone else met. What to say in the first message, what to ask, and how to follow up without becoming noise.

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