Linkubit
Solar & home improvementUtility · updated 19 September 2026

WhatsApp template: your solar proposal is ready

When the engineer has sized the system and priced it.

In short

A utility template, sent when the engineer has sized the system and priced it. Usually sent outside the 24-hour window, so it is charged: ₹0.115 per message in India, before GST.

The template

Hi {{1}}, your proposal {{2}} is ready: {{3}} system, {{4}} all-in, {{5}}. Valid until {{6}}. Full proposal attached. Reply YES to go ahead or ask us anything here.

Utility · 6 variables

Variables

  1. {{1}} — Customer name
  2. {{2}} — Proposal reference
  3. {{3}} — System size
  4. {{4}} — Price with currency
  5. {{5}} — Subsidy line, or 'no subsidy applied'
  6. {{6}} — Validity date

Filled in

Hi Arvind, your proposal SP-0912 is ready: 3 kW on-grid system, ₹1,86,000 all-in, subsidy of ₹78,000 applied for under PM Surya Ghar. Valid until 15 October. Full proposal attached. Reply YES to go ahead or ask us anything here.

When to send it, and what gets it rejected

The number in the text, not only in the PDF. The subsidy line states what was applied for, not what is guaranteed — the scheme decides. Outside the window this is a template; a YES reopens it.

Submitting it to Meta

Create it in WhatsApp Manager (or through your tool) with the category Utility, paste the body with the {{n}} variables, and give each variable a sample value from the example above — Meta’s review reads the samples. Approval usually takes minutes to a few hours. If it comes back re-categorised as marketing, a line in the body reads as promotional; remove it rather than argue.

What it costs to send

In India, Meta charges ₹0.115 per delivered message for a utility template, plus 18% GST, when it is sent outside the customer’s 24-hour window. Inside the window it has been charged at the same rate since 1 October 2026. The pricing guide has the full rate card; Linkubit adds nothing to it.

Send it without typing it

In Linkubit this template is a step the assistant sends on its own when the moment arrives — the enquiry lands, the visit is booked, the shipment moves — with the variables filled from the record. Start free and connect your number.

Questions about this template

Is "Proposal ready" a utility or a marketing template?

Utility. It is about the customer's own transaction, so it needs no separate opt-in, and it is charged at the utility rate inside and outside the 24-hour window since 1 October 2026.

What does it cost to send "Proposal ready" in India?

₹0.115 per delivered message before 18% GST, on Meta's published rate as read on 18 September 2026. It is usually sent outside the window, so it is charged from the first message. Meta bills your own account; nothing is added.

Can I change the wording of "Proposal ready"?

Yes. Keep the variables in order and none at the start or end of the body, keep the category honest — no offer, discount or "limited time" line in a utility message — and resubmit; the previous version keeps working until the new one is approved. The template checker tests a draft before you submit it.

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