WhatsApp template: shipment booking confirmed
The customer said yes and the booking exists in your system.
A utility template, sent the customer said yes and the booking exists in your system. Usually sent outside the 24-hour window, so it is charged: ₹0.115 per message in India, before GST.
The template
Booking confirmed, {{1}}. {{2}} from {{3}} to {{4}}, booking {{5}}. Cargo cut-off {{6}}, vessel {{7}} ETD {{8}}. Your documents checklist is attached.Variables
{{1}}— Customer name{{2}}— Cargo{{3}}— Origin{{4}}— Destination{{5}}— Booking number{{6}}— Cut-off date and time{{7}}— Vessel or flight{{8}}— Estimated departure
Filled in
Booking confirmed, Ramesh. 2 × 40' FCL from Nhava Sheva to Jebel Ali, booking MSK-88120. Cargo cut-off 26 September 6 pm, vessel MSC Aurora ETD 29 September. Your documents checklist is attached.
When to send it, and what gets it rejected
The cut-off is the line the customer will miss if it is not in the message. Put it before the vessel name. This is the template that stops the "what was my booking number again" calls.
Submitting it to Meta
Create it in WhatsApp Manager (or through your tool) with the category Utility, paste the body with the {{n}} variables, and give each variable a sample value from the example above — Meta’s review reads the samples. Approval usually takes minutes to a few hours. If it comes back re-categorised as marketing, a line in the body reads as promotional; remove it rather than argue.
What it costs to send
In India, Meta charges ₹0.115 per delivered message for a utility template, plus 18% GST, when it is sent outside the customer’s 24-hour window. Inside the window it has been charged at the same rate since 1 October 2026. The pricing guide has the full rate card; Linkubit adds nothing to it.
Send it without typing it
In Linkubit this template is a step the assistant sends on its own when the moment arrives — the enquiry lands, the visit is booked, the shipment moves — with the variables filled from the record. Start free and connect your number.
Questions about this template
Is "Booking confirmed" a utility or a marketing template?
Utility. It is about the customer's own transaction, so it needs no separate opt-in, and it is charged at the utility rate inside and outside the 24-hour window since 1 October 2026.
What does it cost to send "Booking confirmed" in India?
₹0.115 per delivered message before 18% GST, on Meta's published rate as read on 18 September 2026. It is usually sent outside the window, so it is charged from the first message. Meta bills your own account; nothing is added.
Can I change the wording of "Booking confirmed"?
Yes. Keep the variables in order and none at the start or end of the body, keep the category honest — no offer, discount or "limited time" line in a utility message — and resubmit; the previous version keeps working until the new one is approved. The template checker tests a draft before you submit it.
More templates for freight & logistics
- Quote request received — The moment an enquiry arrives, before anyone has priced it.
- Quote ready — When pricing has a number and the customer's window has closed.
- Missing details to quote — The enquiry cannot be priced — no volume, no commodity, no Incoterm.
- Documents needed — Two working days before cut-off, when something is still missing.
- Shipment departed — The vessel or flight has left.
- Delay notice — The ETA has moved by more than a day, before the customer asks.
Ready to put your sales on autopilot?
Start freeNo coding required. No credit card required.