Linkubit
Commercial propertyUtility · updated 18 September 2026

WhatsApp template: follow-up after a site visit

The same evening as the visit.

In short

A utility template, sent the same evening as the visit. Usually sent inside the customer's 24-hour window, where it is charged at the utility rate since 1 October 2026.

The template

{{1}}, thank you for visiting {{2}} today. You mentioned {{3}} — I have noted it. The floor plan and the commercial terms we discussed are attached. What would help you decide?

Utility · 3 variables

Variables

  1. {{1}} — Lead name
  2. {{2}} — Property
  3. {{3}} — The one thing they raised — parking, fit-out, lease term

Filled in

Priya, thank you for visiting Skyline Business Park today. You mentioned the parking allocation — I have noted it and will confirm the exact count tomorrow. The floor plan and the commercial terms we discussed are attached. What would help you decide?

When to send it, and what gets it rejected

The middle variable is the template. Quoting back the one thing they raised — and it is always one thing — is what makes this feel like a person and not a sequence. "What would help you decide" is a better close than "let me know if you have questions", which invites silence.

Submitting it to Meta

Create it in WhatsApp Manager (or through your tool) with the category Utility, paste the body with the {{n}} variables, and give each variable a sample value from the example above — Meta’s review reads the samples. Approval usually takes minutes to a few hours. If it comes back re-categorised as marketing, a line in the body reads as promotional; remove it rather than argue.

What it costs to send

In India, Meta charges ₹0.115 per delivered message for a utility template, plus 18% GST, when it is sent outside the customer’s 24-hour window. Inside the window it has been charged at the same rate since 1 October 2026. The pricing guide has the full rate card; Linkubit adds nothing to it.

Send it without typing it

In Linkubit this template is a step the assistant sends on its own when the moment arrives — the enquiry lands, the visit is booked, the shipment moves — with the variables filled from the record. Start free and connect your number.

Questions about this template

Is "After the visit" a utility or a marketing template?

Utility. It is about the customer's own transaction, so it needs no separate opt-in, and it is charged at the utility rate inside and outside the 24-hour window since 1 October 2026.

What does it cost to send "After the visit" in India?

₹0.115 per delivered message before 18% GST, on Meta's published rate as read on 18 September 2026. It is usually sent inside the customer's 24-hour window, where it has been charged at the same rate since 1 October 2026. Meta bills your own account; nothing is added.

Can I change the wording of "After the visit"?

Yes. Keep the variables in order and none at the start or end of the body, keep the category honest — no offer, discount or "limited time" line in a utility message — and resubmit; the previous version keeps working until the new one is approved. The template checker tests a draft before you submit it.

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